Run your whole shop on one login — storefront, bKash, courier, counter.
Take the order, get paid on bKash, Nagad, card or COD, book SteadFast or Pathao and print the label — without leaving the order. No per-order commission, ever.
14-day trial · no card · no setup fee · export your data any time
ORDER · FQ-10428 · SAMPLE
Courier bookedCUSTOMER
Farhana R. · Mirpur DOHS, Dhaka
BDT 2,450
Money moves on rails your customers already trust
Every rail settles against an order — no unmatched taka.
How it works
From signup to your first paid order in one afternoon.
Four steps, no developer, no plugin licence. You can stop after step two and still have a live store.
Open your store
Add products the way you already list them
Connect bKash, Nagad, card and COD
Take the order, book the courier, get paid
Product tour
Every part of the sale on one login.
Storefront, checkout, fulfilment, catalogue, POS and reporting — one order record moving through all of them.
Launch a storefront, not a ticket
Pick a theme, drag sections, publish. Bangla and English from the same catalogue — no duplicate products, no translation plugin drifting out of sync.
Live in a dayCheckout that survives a COD market
bKash, Nagad, card and cash on delivery in one flow, with fraud scoring before the courier is booked — so you catch a bad order before you pay for a failed delivery, not after.
4 rails, 1 checkoutFulfilment without a second tab
Book pickups, print labels and read delivery status inside the same order drawer. No copy-pasting an address between your storefront and a courier's separate merchant portal.
4 couriersNumbers you can act on tonight
Revenue, return rate and rail mix per store, refreshed live — not a nightly CSV export someone has to remember to pull.
Live dashboardCatalogue hygiene that holds at scale
Variants, stock thresholds and Bangla product copy live in one product record, so a size-out-of-stock in Sylhet doesn't quietly still show "in stock" to a buyer in Khulna.
One source of truthA POS that shares the same ledger
Ring up a counter sale and it reconciles against the same inventory and revenue numbers as your online orders — no separate spreadsheet to merge at month end.
Online + offline, one ledgerWho it's for
Built for how Bangladesh actually sells.
Facebook-first sellers, high-street shops going online, and brands outgrowing a marketplace stall.
Facebook and Instagram sellers
Shops adding an online counter
Brands leaving a marketplace
Wholesalers and distributors
Grocery and FMCG
Digital and service sellers
Themes
Five themes. Pick the one that matches how you actually sell.
Every theme ships production-ready — no theme-store hunting, no premium unlock fee.
Classic
Modern
Landing
Supershop
B2B
By the numbers
Only figures we can show you in a dashboard.
Counts are rounded down, never up. A metric we cannot verify is left out rather than estimated.
16
Payment rails settled
What you stop paying for.
Merchants arrive here from three starting points. Here is the honest cost of each.
| How Framique compares with a page builder, a marketplace and offline-only selling | Framique | Generic page builder + plugins | Marketplace-only selling | Offline-only (shop + phone orders) |
|---|---|---|---|---|
| bKash / Nagad settlement | Reconciled per order automatically | Manual statement matching against a spreadsheet | Marketplace controls the payout schedule and cut | Manual cash count, no digital trail |
| Bangla storefront | First-class, one catalogue | Duplicate products or a translation plugin that drifts | Bangla support varies by marketplace, not yours to control | N/A — no storefront |
| Courier booking | Inside the order drawer | Separate courier portal, copy-paste address | Marketplace's own courier, no choice | Manual phone call per delivery |
| Per-order fee | None beyond your plan | None from the builder, but plugin fees stack | Commission on every sale, often 8–20% | None, but no reach beyond walk-in/word of mouth |
| Catalogue ownership | Yours; export any time | Yours, but scattered across plugins | Marketplace's rules govern your listing, not you | Yours, but undigitized |
| Data export | CSV or API, any time | Depends on each plugin vendor | Limited or none — you don't own the customer record | N/A |
| Discoverability outside the platform | Your own domain, your own SEO | Your own domain, SEO fragmented by plugin cruft | High marketplace traffic, but you rent every customer | None beyond existing footfall |
| Time to first sale | Hours to a day | Days to weeks assembling plugins | Hours, but customer stays the marketplace's | Immediate, but ceiling is local foot traffic |
Every hour spent reconciling bKash statements by hand, or every percentage point paid to a marketplace on every single order, is money and time not spent sourcing product or answering customers.
COD economics
What a returned COD order actually costs you.
Cash on delivery is the majority payment method for first-time online buyers in Bangladesh, and it is also the single biggest hidden cost in the unit economics of a Bangladeshi storefront — not because of fraud, but because of return rate: the share of dispatched COD orders the customer refuses at the door. Below is a worked example with stated assumptions; substitute your own numbers.
Assumptions (stated, not measured): average order value BDT 1,200; product cost BDT 600; forward courier fee BDT 70; return courier fee (product coming back) BDT 60; packaging BDT 25; COD return rate 18% (a commonly cited range for unmoderated COD checkouts is 15–30%, before any fraud-scoring or address-verification step).
| Worked example: the unit economics of a delivered versus a returned COD order | Successful delivery | Returned at doorstep |
|---|---|---|
| Order value collected | BDT 1,200 | BDT 0 |
| Product cost | −BDT 600 | −BDT 600 (not recovered until restocked) |
| Forward courier fee | −BDT 70 | −BDT 70 (courier is paid whether or not the customer accepts) |
| Return courier fee | BDT 0 | −BDT 60 |
| Packaging | −BDT 25 | −BDT 25 (not reusable) |
| Net result | +BDT 505 | −BDT 755 |
With an 18% return rate, out of 100 dispatched orders, 82 succeed and 18 return. 82 × BDT 505 = BDT 41,410 gained; 18 × BDT 755 = BDT 13,590 lost. Net profit across 100 orders: BDT 27,820 — meaning the return rate alone consumed roughly a third of the gross profit the successful orders generated. Cut the return rate from 18% to 10% with the same volume, and net profit rises to BDT 37,900 — a 36% improvement in bottom-line profit with zero change in traffic or pricing.
- Phone verification before dispatch — an automated confirmation call or SMS-and-reply step catches orders placed on impulse or with a mistyped number before a courier fee is ever spent.
- Fraud and risk scoring at checkout — repeat-refusal phone numbers and mismatched delivery addresses are flagged before the order is booked, not after the courier reports a failed delivery.
- Partial prepayment nudges — offering a small bKash/Nagad advance (even BDT 50–100) at checkout, with COD covering the remainder, measurably filters low-intent orders because it asks for a small commitment before delivery.
These are worked assumptions for illustration, not a guarantee — run the same formula with your own AOV, return rate and courier fees.
Pricing
Pricing that stays honest at scale.
Every plan includes bKash, Nagad, card and COD. No per-order tax on your growth.
Pricing is being finalised — the current matrix is always on the pricing page.
Case studies
What changes in the first ninety days.
Three merchant profiles we build against: a Facebook seller, a high-street shop going online, and a brand leaving a marketplace. Figures are the outcomes each setup is designed to produce.
Facebook-first apparel seller
- Order capture
- One checkout link
- Address re-entry
- Removed
- Courier booking
- In the order drawer
High-street shop adding an online counter
- Stock ledger
- One, shared
- Month-end merge
- No spreadsheet
- Oversell risk
- Removed at source
Brand leaving a marketplace
- Per-order commission
- BDT 0
- Customer records
- Owned and exportable
- Domain and SEO
- Yours
Sample profiles. Named merchant stories are published only with written consent and figures we can show you inside that merchant's dashboard.
Before you commit
The four things merchants ask us first.
Answered plainly, because a vague answer at this point costs you the sale you were about to make.
"What if I want to leave?"
"I'm not technical — will I get stuck?"
"COD returns eat my margin."
"Will the price change once I depend on it?"
FAQ
Questions merchants ask before signing up.
The same answers a crawler reads in the page's structured data.
Do I need a card to start?
Which payment methods work?
Can my storefront be in Bangla?
Can I use my own domain?
What happens to my data if I leave?
How do I get help?
Why now
Built in Dhaka for COD-heavy, Bangla-reading, mobile-money commerce — 4 payment rails, 4 couriers, 1 ledger.
One login for the storefront, the money and the parcel — the rest is your product and your customers.
Take your first order this afternoon, not this quarter.
Open the store, connect bKash, ship the first parcel — the trial is long enough to prove it against your real catalogue.