Built in Dhaka · bKash, Nagad, card, COD

Run your whole shop on one login — storefront, bKash, courier, counter.

Take the order, get paid on bKash, Nagad, card or COD, book SteadFast or Pathao and print the label — without leaving the order. No per-order commission, ever.

14-day trial · no card · no setup fee · export your data any time

ORDER · FQ-10428 · SAMPLE

Courier booked

CUSTOMER

Farhana R. · Mirpur DOHS, Dhaka

BDT 2,450

PaymentbKash · captured
CourierSteadFast · pickup booked
LabelPrinted
LedgerOpen

Money moves on rails your customers already trust

bKashNagadRocketUpayVisaMastercardCash on deliverySteadFastPathaoRedXPaperfly

Every rail settles against an order — no unmatched taka.

How it works

From signup to your first paid order in one afternoon.

Four steps, no developer, no plugin licence. You can stop after step two and still have a live store.

01

Open your store

Sign up with a phone number or email, pick your store name and a theme. Your storefront is live on a Framique subdomain before you add a single product.
About 5 minutes
02

Add products the way you already list them

Type them in, or import a CSV your supplier already sends you. Variants, stock counts and Bangla product names live in one record — not in a second translated catalogue.
About 20 minutes for 20 SKUs
03

Connect bKash, Nagad, card and COD

Paste your merchant credentials once. Every payment then reconciles against the order that produced it, so a settlement statement stops being a spreadsheet evening.
About 10 minutes per rail
04

Take the order, book the courier, get paid

Fraud scoring runs before you pay for a pickup, the label prints from the order drawer, and delivery status writes itself back. COD cash is matched to orders when the courier settles.
Same day

Product tour

Every part of the sale on one login.

Storefront, checkout, fulfilment, catalogue, POS and reporting — one order record moving through all of them.

Launch a storefront, not a ticket

Pick a theme, drag sections, publish. Bangla and English from the same catalogue — no duplicate products, no translation plugin drifting out of sync.

Live in a day
011 / 6

Checkout that survives a COD market

bKash, Nagad, card and cash on delivery in one flow, with fraud scoring before the courier is booked — so you catch a bad order before you pay for a failed delivery, not after.

4 rails, 1 checkout
022 / 6

Fulfilment without a second tab

Book pickups, print labels and read delivery status inside the same order drawer. No copy-pasting an address between your storefront and a courier's separate merchant portal.

4 couriers
033 / 6

Numbers you can act on tonight

Revenue, return rate and rail mix per store, refreshed live — not a nightly CSV export someone has to remember to pull.

Live dashboard
044 / 6

Catalogue hygiene that holds at scale

Variants, stock thresholds and Bangla product copy live in one product record, so a size-out-of-stock in Sylhet doesn't quietly still show "in stock" to a buyer in Khulna.

One source of truth
055 / 6

A POS that shares the same ledger

Ring up a counter sale and it reconciles against the same inventory and revenue numbers as your online orders — no separate spreadsheet to merge at month end.

Online + offline, one ledger
066 / 6

Who it's for

Built for how Bangladesh actually sells.

Facebook-first sellers, high-street shops going online, and brands outgrowing a marketplace stall.

Facebook and Instagram sellers

Stop losing orders in a DM thread. Send buyers to a checkout link that captures the address once, scores the order for fraud, and books the courier — while your page keeps doing what it already does well.
Comment-to-order sellers

Shops adding an online counter

Your counter sales and your online orders draw down the same stock, so a shelf that empties in Mirpur stops selling on the website in the same second. One ledger at month end, not two.
Existing high-street retail

Brands leaving a marketplace

Own the domain, the customer record and the SEO. Export your catalogue and customers any time — the exit door stays unlocked, which is the only honest reason to walk in.
8–20% commission today

Wholesalers and distributors

Tiered pricing, minimum order quantities enforced at the cart, and a request-a-quote flow ahead of checkout — so your trade buyers stop negotiating over a phone call you cannot audit.
B2B, quote-first

Grocery and FMCG

Aisle-dense layouts, quick-add on every card and a sticky basket, because a 22-item order dies on a theme designed for three-item fashion carts.
Small, frequent baskets

Digital and service sellers

Sell a downloadable file or a service slot with the same checkout, payment rails and invoice trail as a physical product. No second tool, no separate payout.
Courses, files, bookings

Themes

Five themes. Pick the one that matches how you actually sell.

Every theme ships production-ready — no theme-store hunting, no premium unlock fee.

Classic

A timeless wide grid built for apparel, homeware and general stores with 50+ SKUs. Category rails stay visible and filters sit above the fold.
A broad catalogue, many categories

Modern

An airy editorial lookbook where photography does the selling — wide-format hero imagery and generous whitespace that signals price tier.
Fashion, beauty, home décor

Landing

One hero, one offer, one CTA, repeated proof bands stacked to the fold — built for a launch or a paid-traffic campaign, not a multi-product catalogue.
A single hero product or campaign

Supershop

Grocery-aisle density with quick-add on every card, a sticky cart summary and aisle-style category chips instead of a wide hero.
Grocery, FMCG, small frequent baskets

B2B

A quote-first wholesale layout: tiered pricing tables, minimum order quantities enforced at the cart, and a request-a-quote flow ahead of checkout.
Wholesale, distributors, business buyers

By the numbers

Only figures we can show you in a dashboard.

Counts are rounded down, never up. A metric we cannot verify is left out rather than estimated.

16

Payment rails settled

What you stop paying for.

Merchants arrive here from three starting points. Here is the honest cost of each.

How Framique compares with a page builder, a marketplace and offline-only selling
How Framique compares with a page builder, a marketplace and offline-only sellingFramiqueGeneric page builder + pluginsMarketplace-only sellingOffline-only (shop + phone orders)
bKash / Nagad settlementReconciled per order automaticallyManual statement matching against a spreadsheetMarketplace controls the payout schedule and cutManual cash count, no digital trail
Bangla storefrontFirst-class, one catalogueDuplicate products or a translation plugin that driftsBangla support varies by marketplace, not yours to controlN/A — no storefront
Courier bookingInside the order drawerSeparate courier portal, copy-paste addressMarketplace's own courier, no choiceManual phone call per delivery
Per-order feeNone beyond your planNone from the builder, but plugin fees stackCommission on every sale, often 8–20%None, but no reach beyond walk-in/word of mouth
Catalogue ownershipYours; export any timeYours, but scattered across pluginsMarketplace's rules govern your listing, not youYours, but undigitized
Data exportCSV or API, any timeDepends on each plugin vendorLimited or none — you don't own the customer recordN/A
Discoverability outside the platformYour own domain, your own SEOYour own domain, SEO fragmented by plugin cruftHigh marketplace traffic, but you rent every customerNone beyond existing footfall
Time to first saleHours to a dayDays to weeks assembling pluginsHours, but customer stays the marketplace'sImmediate, but ceiling is local foot traffic

Every hour spent reconciling bKash statements by hand, or every percentage point paid to a marketplace on every single order, is money and time not spent sourcing product or answering customers.

COD economics

What a returned COD order actually costs you.

Cash on delivery is the majority payment method for first-time online buyers in Bangladesh, and it is also the single biggest hidden cost in the unit economics of a Bangladeshi storefront — not because of fraud, but because of return rate: the share of dispatched COD orders the customer refuses at the door. Below is a worked example with stated assumptions; substitute your own numbers.

Assumptions (stated, not measured): average order value BDT 1,200; product cost BDT 600; forward courier fee BDT 70; return courier fee (product coming back) BDT 60; packaging BDT 25; COD return rate 18% (a commonly cited range for unmoderated COD checkouts is 15–30%, before any fraud-scoring or address-verification step).

Worked example: the unit economics of a delivered versus a returned COD order
Worked example: the unit economics of a delivered versus a returned COD orderSuccessful deliveryReturned at doorstep
Order value collectedBDT 1,200BDT 0
Product cost−BDT 600−BDT 600 (not recovered until restocked)
Forward courier fee−BDT 70−BDT 70 (courier is paid whether or not the customer accepts)
Return courier feeBDT 0−BDT 60
Packaging−BDT 25−BDT 25 (not reusable)
Net result+BDT 505−BDT 755

With an 18% return rate, out of 100 dispatched orders, 82 succeed and 18 return. 82 × BDT 505 = BDT 41,410 gained; 18 × BDT 755 = BDT 13,590 lost. Net profit across 100 orders: BDT 27,820 — meaning the return rate alone consumed roughly a third of the gross profit the successful orders generated. Cut the return rate from 18% to 10% with the same volume, and net profit rises to BDT 37,900 — a 36% improvement in bottom-line profit with zero change in traffic or pricing.

  • Phone verification before dispatch — an automated confirmation call or SMS-and-reply step catches orders placed on impulse or with a mistyped number before a courier fee is ever spent.
  • Fraud and risk scoring at checkout — repeat-refusal phone numbers and mismatched delivery addresses are flagged before the order is booked, not after the courier reports a failed delivery.
  • Partial prepayment nudges — offering a small bKash/Nagad advance (even BDT 50–100) at checkout, with COD covering the remainder, measurably filters low-intent orders because it asks for a small commitment before delivery.

These are worked assumptions for illustration, not a guarantee — run the same formula with your own AOV, return rate and courier fees.

Pricing

Pricing that stays honest at scale.

Every plan includes bKash, Nagad, card and COD. No per-order tax on your growth.

Pricing is being finalised — the current matrix is always on the pricing page.

Case studies

What changes in the first ninety days.

Three merchant profiles we build against: a Facebook seller, a high-street shop going online, and a brand leaving a marketplace. Figures are the outcomes each setup is designed to produce.

FS

Facebook-first apparel seller

Orders used to live in comment threads and three phone notebooks. Now the buyer types the address once, the courier is booked from the same screen, and I stop losing the order I already sold.Profile: comment-to-order seller, roughly 40 orders a day
Apparel · Dhaka
Order capture
One checkout link
Address re-entry
Removed
Courier booking
In the order drawer
HS

High-street shop adding an online counter

Counter sales and website sales draw down the same stock. What sells at the shop stops selling online in the same second, so we stopped apologising for items we could not ship.Profile: single storefront, POS plus online
Homeware · Chattogram
Stock ledger
One, shared
Month-end merge
No spreadsheet
Oversell risk
Removed at source
MB

Brand leaving a marketplace

We were paying a commission on every order and still did not own the customer. On our own domain the repeat buyer is ours, and the export button means we can leave whenever we want.Profile: brand previously paying 8–20% marketplace commission
Beauty · Sylhet
Per-order commission
BDT 0
Customer records
Owned and exportable
Domain and SEO
Yours

Sample profiles. Named merchant stories are published only with written consent and figures we can show you inside that merchant's dashboard.

Before you commit

The four things merchants ask us first.

Answered plainly, because a vague answer at this point costs you the sale you were about to make.

"What if I want to leave?"

Export products, orders and customers to CSV or through the API whenever you like — including on the free trial. There is no export fee and no notice period.

"I'm not technical — will I get stuck?"

Setup is a form and a theme picker, not a deployment. If you do get stuck, support answers in Bangla, and a 20-minute walkthrough is free whether or not you ever pay us.

"COD returns eat my margin."

Orders are risk-scored before you pay for a pickup, repeat non-receivers are flagged, and every COD taka is matched to the order that produced it when the courier settles.

"Will the price change once I depend on it?"

Plan pricing is published on the pricing page, with no per-order commission at any tier. Growth in your sales does not quietly grow our invoice.

FAQ

Questions merchants ask before signing up.

The same answers a crawler reads in the page's structured data.

Do I need a card to start?
No. You create a store, use the trial, and only add billing details when you choose a paid plan.
Which payment methods work?
Cash on delivery, bKash, Nagad, Rocket, bank transfer, in-store POS and cards through the gateway your account is approved for.
Can my storefront be in Bangla?
Yes. Every surface ships in Bangla and English, and shoppers can switch language on your store without losing their cart.
Can I use my own domain?
Yes. Point your domain at the platform and a certificate is issued automatically; the store keeps working on its Framique address meanwhile.
What happens to my data if I leave?
You can export products, orders and customers to CSV at any time, including after you cancel, for the retention window shown in your settings.
How do I get help?
Subscribed merchants open a ticket from the dashboard and get a written reply with a tracked response time; docs and the blog are open to everyone.

Why now

Built in Dhaka for COD-heavy, Bangla-reading, mobile-money commerce — 4 payment rails, 4 couriers, 1 ledger.

One login for the storefront, the money and the parcel — the rest is your product and your customers.

Take your first order this afternoon, not this quarter.

Open the store, connect bKash, ship the first parcel — the trial is long enough to prove it against your real catalogue.

14-day free trial · no card required · export your data any time